As your website grows, SEO becomes more and more complex to maintain and handle. But it is all worth it because a growing website has a high potential of being favored by search engines’ algorithms.
Watch this video and read the article to find out the characteristics of a truly complex SEO. You might find ideas about how to reduce the complexity without sacrificing quality.
Example of a Complex SEO
Anything that is very large and not built in WordPress, such as something custom-made, even in HTML, is still complicated because there is a lot of stuff you need to do.
What Makes It Complex?
Whenever you need to change something, you have to manually go and change everything. Yes, you can have a very nice system that edits everything, including all your headers, but still, it is not ideal.
Then multiply that by having a website that is written in Portuguese, English, and Russian. It is a headache.
Mostly Used by Big Companies
You need a whole team for that, and it is only a thing for Fortune 500 companies, unless you are like an IKEA and you really need to have a website in each country, or Walmart, with branches in China and the US, or McDonald’s. Yes, they need that, but these are huge companies. They can handle several websites for each thing with a totally different design. That is actually ideal because different countries have different perspectives.
For example, if you go to a country where they write from left to right and then to another where they write from right to left, you should change the design too because someone who is bilingual with two languages that go from left to right and right to left is usually used to looking at the other side of the screen.
